Mobile Data is going to get as costly as Rs 100/- per GB ? Is it really Possible? Read to know reality !
Sunil Mittal, Chairman at Airtel said, “You either consume 1.6 GB of capacity per month either at this price point or you may prepare to pay a lot more. We are not wanting USD 50-60 like the US or Europe but certainly USD 2 for 16 GB a month is not sustainable.”The Airtel chief also said that the ARPU (average revenue per user) is slated to cross Rs 200/monthly in the next six months or so. Interestingly, Airtel considers watching TV, movies and entertainment to be part of “special services” for which it expects users to pay. “We need a Rs 300 ARPU in which you will still have a lower end at Rs 100 a month with decent amount of data. But if your consumption is largely around watching TV, movies, entertainment and depriving other vital special services networks, then you need to pay for that,” Mittal added.
But why should we worry when we have so many options around?
Yes , You have to worry as this expected hike in tarrif by a single Telecommunications company is also a hint that they are not the only one in the line with the intentions of doing so. For Example , Back in December 2019, Airtel, Jio and Vodafone raised the prices of their respective tariff plans by upto 40 per cent and as a result, Airtel was able to witness an increase in the ARPU to Rs 157 by the end of June 2020. Though it is not currently known whether Jio and Vodafone-Idea are also going to increase the prices of its tariff plans. Reliance Jio’s ARPU recorded an increase to Rs 130 by the end of March 2020.
In comparison to Airtel, Jio offers 1GB data every day for 24 days at Rs 149 and Vodafone-Idea offers the same benefits but at Rs 199, the same as Airtel.
What effect this can have?
The after effect of this step by the Telecommunication companies will effect your pocket expense as the present situation needs online platform for every other use. MSMEs , Start ups , Online Education , Online Examinations everything eventually will get effected and this decision can prove to be harmful for netizens in the long run.
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